Sporting Events 2021 for Affiliate Marketers [Interactive Calendar]

 

This year is promising to be huge for all sports-related verticals. Finally, the cancellations are over, fewer events are being postponed, and at least something is getting back to normal.

What 2021 has up its sleeve? Glad you asked! Apart from regular annual events like Champions & Europa league, national championships, and hot UFC fights, we have Olympic Games and EURO 2020 coming up (yes, 2020, not a typo)!

Obviously, that means we are about to have some crazy traffic storms ahead, and a great many opportunities to earn.

To help you navigate through a multitude of events happening (almost) every day, we’ve compiled an interactive calendar featuring all the sporting events that usually perform well for affiliates.

For your convenience, you can see this calendar fullscreen here

Additionally, we suggest checking some of our articles & case studies on sports campaigns. Nothing boring, we promise!

Guides:

• Sports Just Became More Profitable Than Ever (2021 Report)
• World Cup Jackpot: A Guide to iGaming Offers for Affiliates

Stats:

• Research: Increasing First Time Deposits for Betting Brands [FREE PDF]
• [Stats] Super Bowl Campaigns: What works & What doesn’t

Webinar:

• [FREE Webinar] Event Targeting Master Plan for Sports Betting

Case studies:

• Event targeting and Conor McGregor vs. Khabib Nurmagomedov Case Study
• [Case Study] UEFA Champions League Final + Giveaway (ROI 87%)

LAUNCH SPORTS CAMPAIGN

🏅 A very big traffic growth expected this summer! Many people who preferred to watch spots offline (go to stadiums) will now watch online broadcasts because the pandemic has not yet ended.

🏀 Not only sports sites will receive more traffic. 

🎾 If the publisher's site is not adapted for the mobile, then it is better to do it faster!

🏐 Ad formats - all our formats are comparable and do not interfere with each other - you need to test the best combination in advance, the manager can help. 

🎯 SEO - you need to start pumping the site's SEO right now, bring it to the top of Google's search because on the day of the broadcast, users go to the site that falls to them first. 

🎨 When choosing between website design and its technical stability, you should always give preference to technical stability. A stable broadcast is much more important to the audience than a beautiful design (this is exactly in the case of sports streaming). 

😊 Audience - Sports stream owners should try to diversify their audience, select different sports and broadcasts that can be of interest to the maximum number of people.

 #PropellerAds, #sportingevents2021